Parlato Kollar, of the Rushen Capo and Robledo Lowndes Brothers firm, was lucky to buy their domain name cheaply, which allowed for a fast foray into the NFL betting field
Several top internet NFL betting domain websites exist. Among them, www.sedo.com, recognized as a world leader in domain auctions, boasts annual revenues well into the millions. NFL betting domains alone capture huge business. Another large auction house, www.moniker.com, is known for smaller, but higher value NFL betting related domain auctions. A few domains have gone for well over a million dollars, and www.moniker.com only sees domain values rising as time passes. “This is the future of the internet,” cries Wittner Dudas, a representative from the NFL betting company Santina Milich Corp, “we’re getting all the gold we can find and turning it into diamonds.” What about those with less desirable domain names’ Are NFL betting domains with hyphens, indiscriminate numbers, and extra words completely useless. Not so, believes Maxine Rhoan, a top auctioneer in the NFL betting field. “With the power of the search engines these days, its not the end of the world if you don’t get a glitzy domain name. Just SEO your site to the best of your abilities, and slowly but surely people will beging to remember your site’s presence on the internet when making NFL betting related buying decisions,” states Saeli Barthlow, CEO of Laree Casseday Corp. Domain name extensions are also of key importance. The top NFL betting TLD is obviously .com, but remember that country domain extensions and other TLD’s (.net, .org, .biz, etc.) can be just as effective if played together carefully during your marketing campaign. “We got stuck with a .co.uk version of the domain we wanted,” relays Ribeiro Kalen, from Chantell Grenko and Sons Marketing, “but we played it to our advantage by marketing heavily to those in the UK, and beefing up local SEO in Great Britain. The results show for themselves: we had record breaking profits last quarter.” Also key to domain acquisitions, especially in the NFL betting industry, is choosing the right registrar, where the record of your ownership of a particular domain exists. Top registrars on the net include www.Godaddy.com, www.networksolutions.com, and www.enom.com. In the NFL betting sector, many choose to use more discreet registrars, including off shore companies. A few also use www.moniker.com and www.cnobin. “Privacy is absolutely key in the NFL betting business,” reports Refugia Hedinger, an author of a major industry book, “once top domains are registered, their security, protection, and legacy becomes mission critical.” Recently, at a NFL betting domain auction sponsored by Dolby Drowne and Travis Vichi Partners Ltd, the top selling domain name cracked over $250,000 USD, setting a new auction house record. This was also a record for the NFL betting industry, which until now, usually sees an average domain value of $50,000 USD. One oft forgotten aspect of NFL betting related domain purchases is the use of email related activities with the domain name. “Email is so ingrained into the backbone of the NFL betting internet sector that many forget about it when buying a domain,” said Pigat Pidgeon of the Werth Shoen INC firm, “but when you think about it, you want a domain that people can remember, and a domain that is free of any blacklist status so that you can use it to freely communicate with NFL betting customers.” Don’t feel embarrassed to buy a NFL betting related domain name that contains part of your real name, or IS your real name. “Remember,” advises Antonette Hyacinthe, “if you buy Antonette Hyacinthe.com, you’re the only one who can have that address. It is entirely unique, and therefore by virtue of its rarity, it immediately can accrue value. You may find that you get tons of email offers for your domain name. This will allow you to sort out who’s serious and who’s just fooling around, and then, after you’ve found a good NFL betting industry buyer, you’ll surely make some great profits.” Much like any burgeoning market, many of today’s top NFL betting domain specialists wish they had gotten in sooner. “I wish I had started this stuff five years earlier – I’d be making bank,” laments, Wittner Landrus, a domain name broker at the Alpha Natsis Firm, “but hindsite is always 20/20, and I’m 100 percent certain there is still lots of money to be made. Last year alone, domain sales for NFL betting companies topped $10 million dollars, which tallied up to be a record setting year.”
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